THE GOOD NEWS? COMPANIES ARE HIRING AGAIN. THE BAD NEWS? WELL, THE ECONOMY WILL DECIDE THAT. MARKETINGS NEW – AND – IMPROVED SALARY BENCHMARKS REPORT SHINES THE LIGHT ON HOT TOPICS IN THE WORKPLACE AND LOOKS AT WHO EARNS WHAT
Now hi its 11th year, Marketings Salary Benchmarks report was due for a refresh., We turned to our team of 17 recruiters for advice on how we could update the report, malting it even more relevant for marketing professionals. Here are some of the changes: We did away with the regional salary charts in favour of a national snapshot. Salaries tend to be highest in Ontario Those in Quebec, Eastern and We stern Canada are gene rally 5 % to 10 % lower, but experts say the gap is narrowing.
Also, we no longer break down the charts according to years of experience. Experts agree its talent not tenure that counts when it comes to compensation.
Our team of recruiters provided data and salary ranges for 34 key positions, up from 20 last year. We Ve doubled the number of marketing jobs featured from six to 12, and added eight on the agency side to bring it up to 22, In addition, weve included a digital agency chart featAiring 27 jobs typical of digital shops.Aside from providing data for the charts, the recruiters gave valuable insights into the state of the job market in this industry. So whats happening? Theres a dearth of junior talent, but thats to be expected in light of the layoffs of2008/2009. The good news is companies are hiring again, but the most recent round of bad economic news has managers posting job descriptions with white knuckles.
That said, the job market is healthy, although salaries remain somewhat stagnant across the board – The one exception? Media. Theres lots more to check out, so have a read, gain some insights and decide if you need a raise. Then get back to work!
